Video Ad Hook Retention Rate Calculator
Analyze video ad performance across TikTok, Reels, and YouTube Shorts. Calculates Thumb-Stop Rate (3-second views ÷ impressions) and identifies drop-off points to optimize video editing.
Campaign Metrics
Live algorithm updates🎯 Every $1.00 spent on advertising generates $3.50 in tracked revenue.
How to Use This Tool in 3 Easy Steps
Input Total Impressions
Enter total video impressions from Ads Manager.
Input 3-Second Views & 100% Watches
Enter 3-second views and completed views.
Get Retention Score
See if your hook rate meets the 30% winning e-commerce benchmark.
100% Private
Zero data collection
Instant Speed
<5ms client execution
Mobile Ready
Native app feel
100% Free
No account required
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Frequently Asked Questions (FAQ)
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